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Job experiences

Graphic Designer

H&M Group -
Store design studio

January 2023 - Ongoing

Create an maintain navigation and graphic design for stores and produce communication material -

Together with stakeholders and other competencies we co-create and collaborate to realize retail concepts and design solutions in line with brand DNA, according to creative briefs and business request

Graphic designer and content creator


April 2022 - January 2023

Working in the business and marketing department, doing final art for print and online.



  • Working together with the Art director and team to finalise season campaigns

  • Print material for both stores and events

  • Window artwork together with the window team (using my illustrations skills)

  • Labels for clothes/paper bags

  • Helping the online team to finalise banners and editorial pages

  • Finalise content for newsletters, paid social and organic social

  • Smaller projects together with PR team/Event team, like the opening of the big flagship store in Drottninggatan/Stockholm

  • Working with internal material/presentations for the brand

Art director/Graphic designer

Make Equal

January 2021- April 2022

Managing communication, print materials, illustrations, graphic and motion
content for digital channels and assignments. Edits and processes filmed
material, project lead of Make Equal’s website.


Project -
Setting of the book, Website, illustrations, graphic material, animation to
rhyme, etc.

Graphic designer

Worked with the design team and developed affiliate ads, mood boards for

campaign concepts, store art, influencers logos, web layout, presentations,



November 2019- April 2020

Owner/graphic designer/Illustrator/animator

Gilmalu Design

Februari 2015 - Pågående

Freelance work for various organizations and companies. Work that necessitates much personal responsibility and planning when many different projects overlap.

The people I have worked with include Barnradio / Sveriges radio,

Make Equal, Junis, FATTA, Lokatt, Vildhallon, UNF, People provide, Moriska Paviljongen, etc.


University of Design and Crafts (HDK)

Gothenburg, Sweden - 2015 - 2017

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